Home Diner
Home Diner, delivering wholesome, homemade meals that bring the comfort and taste of home to your doorstep.
Challenge:
Home Diner wanted to expand beyond its existing customer base and attract young professionals seeking healthy and convenient meal options while retaining the essence of homemade comfort.
Solution:
Influencer Collaborations:
Partnered with 10 food and lifestyle influencers who shared authentic reviews about the service and its homemade quality.
Engaging Content Series:
Created a series titled “A Day with Home Diner” to showcase how their meals fit seamlessly into a busy professional’s lifestyle.
Referral Program:
Ran a referral program offering discounts to customers who referred new clients.
Achievement:
- Increased customer base by 40% in 3 months.
- Generated over 50,000 Instagram story views through influencer collaborations.
- Achieved 15% repeat customers in the first 2 months of the campaign.